If heavily distorted, electronic rock is your bag then look no further than 303DIDTHISTOME. I first became familiar with the duo of Jake Ben-David and Thomas Haddow when their track ‘Apostrophe Apostrophe’ featured on the recent ‘I Can Count Vol 2′ compilation. The track reminded me of the recent work of Black Moth Super Rainbow, another group who like to mess with the pop formula using all kinds of digital effects.
Lead-off track ‘TFO’ is typical of their style. You can imagine if they disposed of the vocoders, we would be hearing a commercially viable electro-pop/rock single but such is the 303DIDTHISTOME way, they are here to deconstruct rather than go for the easy route to stardom. ‘TFO’ is harsher and more violent than the relatively wistful ‘You Can Call Me Motown’, the vocoders here are pitched at a higher level. Elsewhere ‘Think! Think! Think!’ embraces primarily-coloured pop and ‘Is Better…’ builds from Miami Vice-style synth drum effects into a euphoric chorus. On the strength of this fascinating EP, this Hampshire duo could well be one of those acts to benefit in the wake of Klaxons “new rave” sound.
Web Sites:
303DIDTHISTOME MySpace
Horsepower Shop
Further Listening:
Black Moth Super Rainbow
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